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Press Release

Kick Brickz® Takes the Court at NBA Summer League — A Father-Son Lesson in Entrepreneurship

July 20, 2026 — Las Vegas, Nevada

Jimmy Greene and his son Colby Greene at an outdoor basketball court holding Kick Brickz retail packaging
Jimmy and Colby Greene on the sidelines during NBA Summer League in Las Vegas.
Jimmy Greene and his son Colby Greene wearing matching Knicks hoodies inside the NBA Summer League arena with Kick Brickz packaging
Father and son, all smiles, taking in Summer League action together.
First-person view holding a Kick Brickz Shoe Kit package inside the NBA Summer League arena
Kick Brickz + NBA Summer League: the perfect courtside duo.
Close-up of the Kick Brickz Shoe Kit packaging held up at NBA Summer League
The patented Kick Brickz Shoe Kit, photographed courtside.
Custom Kick Brickz shoe kit on a black FUBU sneaker featuring SolePack and Mike Sala tiles delivered to Mike Sala
The custom Kick Brickz set hand made and delivered to Mike Sala, founder of SolePack.

FOR IMMEDIATE RELEASE

Las Vegas, NV — July 20, 2026 — Kick Brickz® founders Jimmy Greene and his son Colby Greene spent this week at the NBA Summer League in Las Vegas, blending a shared love of basketball with hands-on business development. For the father-son duo, the trip was about more than just watching the game — it was a real-world classroom in entrepreneurship, sales, and perseverance.

Between sessions of Summer League action inside the Thomas & Mack Center and on the surrounding outdoor courts, Jimmy and Colby worked the sidelines introducing the Kick Brickz® Shoe Kit to players, creators, and fans. The patented, wearable-and-buildable shoe kit — 80+ pieces that let fans customize their sneakers and transform one kit into endless builds — drew smiles and conversations courtside all week long.

A highlight of the trip was a personal hand-delivery to Mike Sala, founder of SolePack. Jimmy and Colby hand made three custom Kick Brickz® sets and presented them to Sala in person — a gesture of community and shared entrepreneurial spirit between two independent brands building something of their own.

For Jimmy, bringing Colby along was the point. "We are building customers one by one and building trust. The path of entrepreneurship is not easy and most people give up, but we believe we have a great product that we want to share with the world," Jimmy said. The trip served as a father-son bonding experience, giving Colby a front-row seat to product demos, relationship-building, and the daily grind of growing a business from the ground up.

Kick Brickz® will continue to make the rounds at sports and licensing events nationwide as it builds toward wider retail distribution. Fans can learn more and shop kits at kickbrickz.com.

For media inquiries, licensing opportunities, or wholesale information, please contact the Kick Brickz® team through the website.

About Kick Brickz®

Kick Brickz® is a Glendale, Arizona-based company creating premium mini-brick shoe kits for sports fans of all ages. Each kit is a fully buildable, customizable replica sneaker that transforms into multiple unique configurations. Kick Brickz® is a registered U.S. trademark. Learn more at kickbrickz.com.

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